Vogue Australia recently published an article on some new jobs that will be created in design over the next ten years. For current students and designers, it is essential to analyze how fashion has evolved and which trends may pop up in the industry that can change the way the business of fashion and design will operate. This analysis is also essential for conscious consumers who are considering which brands they want to support. While currently, consumers are taking into account values such as sustainability and corporate responsibility, new technological advancements may change how consumers shop for clothing and how they educate themselves on a company’s values and production processes.
According to some of the research available so far, here are some essential jobs that a futuristic fashion industry may create:
1) Sustainability Expert
This position is arguably one that is already required. A sustainability expert will be more than just someone who can market the clothing as “green”. The individual will need to evaluate the environmental impact of garments and provide some tangible approaches for moving beyond traditional manufacturing processes.
Think about how Reformation calculates how much carbon dioxide, water, and waste is required to produce each garment. If every company hires a sustainability expert, the future of fashion will be much cleaner.
2) 3D Printing Engineer
3D printing technology is increasingly used in the industry. This position requires someone who is well-versed in 3D printing technology, but also someone who understands how to translate the vision of a designer into the final product.
Think of Iris Van Herpen’s futuristic designs. If designers continue to experiment and create garments and patterns that can only be produced through 3D printing, it may be necessary to have an employee who can streamline this manufacturing process.
3) Fashion Psychologist
Remember our recent post on #OOTD? We looked to activist Caryn Franklin who discussed how fashion is a tool of expression for many consumers, which allows them to tell others about themselves and express their creativity.
The niche area of fashion psychology focuses on this relationship between consumers and garments and it will be important in bridging the gap between the two.
Consider Kate Nightingale’s Style Psychology consultancy firm. Nightingale works with clients in fashion to provide insight on consumer behaviour and how garments make consumers feel. This application of behavioural sciences is important to help companies understand more than just the data behind their target customers, but to analyze the emotions in each individual.